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Self-service Digital Publishing

Not all information providers have been able to make a swift transition to digital publishing. It may not yet have been a priority for your customers, or you may have been held back by complex organizational decision-making and funds allocation. And now that you are ready to move, you may nonetheless need to enter the online market cautiously in order to gather sufficient data to inform your longer-term strategy.

Our entry-level publications platform, iPublishCentral, allows you to get online quickly and cost-effectively in order that you can begin exploring digital strategies without the investment that would be required for a high-end digital publishing presence.

A customizable out-of-the-box website

  • Publish branded portals without manual intervention using just logo, cover art, PDF and ONIX feeds.
  • Content upload tool automates upload of single or multiple titles and converts content to web-reader format. Additional metadata can be ingested, if supplied, to improve content discoverability.
  • Exposure of metadata to infomediaries and search engines, and integration with social networking sites, drives traffic and maximizes visibility of content within target markets.
  • Industry-standard search capabilities, including search stemming and Boolean support, help users to locate content within your site.
  • E-commerce functionality supports online sales of your content and allows you to configure offers and review orders.
  • E-samples allow users to browse subsets of your content to drive sales.
  • Security-enabled offline reader enables users to access and use content any time, anywhere.
  • User profiles enable customization of interface and bookmarking of content according to user preference
  • Comprehensive toolkits allow you to configure and edit access entitlements, customer emails, title metadata and marketing text.
  • Analytics dashboard enables you to review user demographics, behavior and usage of your content.

Advanced Features

Our platform enhances your content with a range of leading-edge features, including integration with other web services, blogs and annotation tools. You can plug in Virtual Pages technology to provide a compelling interface that best showcases your content, or the View Inside function, which enables users "to try before they buy".

Unlock the digital potential of your content
Our platform provides the online proposition you need to accompany your traditional print sales models. It will help you to digitize your existing print media, create new electronic content, and deliver sales and marketing support across the full range. It enables you to interact directly with your customers and establish complex online relationships with them that can be leveraged when marketing your other products.

This platform gives you the efficient time-to-market of an off-the-shelf website, combined with the customization capabilities of a custom solution. Its modular infrastructure is readily configurable to fit your functional and budgetary requirements, ensuring a cost-effective answer to your sophisticated online needs.

As a fully-hosted solution, our platform does not require you to invest in sourcing or maintaining any hardware or software, and its state-of-the-art functionality is all deliverable through a web browser so there’s no need for your users to upgrade either. As an e-commerce, content management and market intelligence system in one, it will readily integrate with your back office systems – no need to maintain duplicate data systems.

For additional information:

Registered office: Unipart House, Garsington Road, Oxford, OX4 2GQ

T +44 1865 397800 | E info@publishingtechnology.com

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