Sources of competitive advantage in publishing are increasingly related to the technology which powers critical publishing processes and delivers content online. We enable publishers to focus on their core competences by outsourcing their technology requirements to a single, trusted partner.
It is our vision to enable all publishers to capitalise on their investment in their publications by maximising potential revenues, through efficient operations and agile responses to evolving markets. Our software, applications and services include:
The majority of our clients are in the following sectors:
Our services are specifically designed to meet publishing needs, and can manage a range of publication types, including (but not limited to):
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Driving efficiencies in publishing processes
The only enterprise-wide applications framework designed to meet the unique demands of the publishing industry, our author2reader™ applications framework constitutes the digital backbone of publishing operations. Its modular software can be configured to meet the specific needs of individual publishers, with components ranging from business intelligence and customer care through production management and fulfilment to information commerce. The software:
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Leveraging the digital potential of published content
Our next generation publishing platforms allow you to offer users a gold-standard web presence and to sell and distribute your content in an environment over which you retain full control – without the burden of maintaining a complex technology platform. Our systems:
To drive additional traffic to your content and support your online investment, we can also integrate your publications website with our flagship collection of electronic publications, IngentaConnect. This leading online resource provides you with a ready-made audience of over 25,000 libraries and 1 million end-users.
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Growing revenues through expert sales and marketing
Over the years, hundreds of publishers have come to PCG for assistance in selling and marketing their content: they may need support to break a new market, or help differentiating their journals in increasingly competitive markets, or assistance with the market research which is critical to effective product development and positioning. Whatever the problem, PCG's expertise and experience can always be relied upon to solve it, with services ranging from sales representation and support, through market research and direct marketing to telemarketing and customer support.
More about sales & marketing services.
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