Sources of competitive advantage in publishing are increasingly related to the technology which powers critical publishing processes and delivers content online. We enable publishers to focus on their core competences by sourcing their technology requirements from one reliable partner.
Helping publishers take control
At Publishing Technology, it is our vision to enable all publishers to capitalize on the investment in their publications. Through efficient operations and agile responses to evolving markets, our clients maximize potential revenues. Nearly 400 publishers worldwide, including 8 of the 10 largest, rely on Publishing Technology systems to:
Our clients are in the following sectors:
Our services are specifically designed to meet publishing needs, and can manage a range of publication types, including (but not limited to):
Driving efficiencies in publishing processes
Publishing Technology offers the only enterprise-wide applications framework designed to meet the unique demands of the publishing industry. Our author2reader™ applications framework is the digital backbone of publishing operations. Its modular software can be configured to meet the specific needs of individual publishers, with components ranging from business intelligence and customer relationship management through production management and fulfillment to information commerce. The software:
Helping you rise to tomorrow's challenges
Our next generation publishing platforms allow you to offer users a gold-standard web presence and to sell and distribute your content in an environment where you retain full control – without the burden of maintaining a complex technology platform. Our systems:
To drive additional traffic to your content and to support your online investment, Publishing Technology can also integrate your publication website with our flagship collection of electronic publications, IngentaConnect. This leading online resource provides its participants with a ready-made audience of over 25,000 libraries and 1 million end-users.
Download PDF summarizing our online publishing proposition
Growing revenues through expert sales and marketing
Over the years, hundreds of publishers have come to Publishers Communication Group (PCG), a division of Publishing Technology, for assistance in selling and marketing their content. Whether our clients need support to break a new market, help differentiating their journals in increasingly competitive markets, or assistance with the market research critical to effective product development and positioning, PCG is the solution whatever the problem. PCG is an experienced and capable resource for publishers, with a wide range of services covering sales representation and support, market research, direct marketing, telemarketing, and customer support.
More about sales & marketing services.
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